Market roundup: July 2011
DW and its team from New Media has developed a new WebDoc that takes the user on an interactive journey through the Favelas in Brazil. Christoph Kober shows the other side of Rio de Janeiro, with illegally-constructed houses, horrible supply of power and water, and streets that are normally controlled by violent gangs. Manguiera – Life in a Rio de Janeiro Favela is the latest infotainment application from Global Ideas. And, speaking of Global Ideas, the series recently won three design awards from the PromaxBDA World Gold Awards, including gold for “Art Direction & Design: Topical Campaign – News” and silver for “News, Open/Titles” and “Total Package Design – Print”.
Two weeks after the successful start of the cooperation with the Russian business TV channel RBC, DW started a similar project with the Russian IPTV channel Dozhd. Experts from the Russian editorial department in Bonn will be reporting three times each week on current topics and events. The broadcaster has been live since March 2009 and attracts a predominantly younger target audience.
DW-TV is now also part of the Turk Telekom network in Turkey. DW will be included in the Web-TV platform TivibuWeb which offers more than 90 channels and serves more than one million subscribers in Turkey. DW will also be included in Turk Telekom’s newly-launched IPTV service Tivibu Ev, which offers 113 channels and already has more than 22,000 subscribers.
Date2011-07-08 | 9:29
TagsBrazil, Dozhd, Favela, Global Ideas, IPTV, Rio de Janeiro, Russia, television, Turk Telekom, Turkey, TV, Web-TV
The future of clips and archives in Asia
In the latest issue of Content Asia, editors spoke to seven of the world’s leading clips and archive companies about challenges in Asia, Asia-related content, demand, trends and the adjustments they’ve had to make for a new connected environment. Among these experts, was DW’s Stefan Bliemsrieder.
What does he see as the biggest challenge in selling archive/news clips into Asia?
“Two challenges: presentation and content. Asian consumers like to watch online clips that are relevant to them and in their language. DW has started providing local language versions (e.g. Mandarin, Bahasa Indonesia) to address this audience need in selected territories. The key challenge remains in the cost of localizing our content.”
Check out the full “Short & Sweet” interview.
Date2011-07-06 | 12:01
DW and the Women’s World Cup
Nigeria’s Super Falcons
The FIFA Women’s World Cup is in full gear in Germany – and a special project from DW-AKADEMIE is helping to provide more coverage to the feminine side of soccer. DW-AKADEMIE invited eight TV journalists – from Bhutan, Egypt, Palestine, Ghana, Nigeria, Colombia, Brazil and Mexico to take part in a workshop in Berlin. The results from “Reporting the Women’s World Cup 2011” have already been broadcast on ZDF (in German) and Phoenix and are now also available on the DFB website. The team also includes trainees in media design (audio and video) and will produce a total of 20 stories surrounding the Women’s World Cup.
Date2011-07-05 | 8:34
TagsBhutan, Brazil, Colombia, DFB, DW-AKADEMIE, Egypt, Germany, Ghana, journalism, Mexico, Nigeria, Palestine, Phoenix, soccer, sport, television, trainee, TV, Women's World Cup, ZDF
Two weeks to go…
You still have two weeks to take part in the German Connection Quiz for your chance at winning an iPod Nano or an iPod Shuffle. Just click on the image above to start the quiz in English or go to the “Prize” page to get started in another language.
Winners for June
Yu-Chuan Yeh, Taiwan
Herman J. Magoti, Tanzania
Winners for May
Maureen W. Muchiri, Kenya
Maíla Remi Hamada, Brazil
Winners for April
Jennifer Ip, Hong Kong
Rodolfo Caravana, Brazil
Winners for March
Paulo Roberto Eichenberger, Brazil
Gurdeep Singh Daoudpuri Laddi, India
This contest will run until July 31, 2011. Winners will be contacted via the e-mail adress provided.
Date2011-07-01 | 5:13
A look at DISCOP
For our sales team, DISCOP has become one of the most important television conferences as it offers the opportunity to meet up with buyers who don’t necessarily end up at MIP. Our Director of Distribution, Petra Schneider, was interviewed for the latest edition of Video Age, which used its editorial to examine DISCOP and its potential.
Download the full editorial as a PDF: Video Age June Editorial on DISCOP.
“For us, DISCOP has always offered a way for our regional representatives to not only get out there and meet different buyers with different backgrounds, but also to offer us a way to get real insights into the regional media landscape. It still remains a very efficient way to meet with smaller, regional buyers.” – Petra Schneider
Date2011-06-30 | 1:47