Director General sets course for Latin America
DW Director General Erik Bettermann is currently in Latin America, presenting DW’s new television schedule for the region, with stops in Mexico, Chile Paraguay, Brazil, Panama and Colombia. Starting in February 2012, DW will expand its Spanish-language programming from two hours to 18 hours daily.
“Latin America is a continent with a lot of potential. Due to its political, economical and cultural relevance, it is one of our main target regions,” said Bettermann. “DW is already very important for information seekers and partners between Mexico and Argentina – and we want to expand this with more programming in Spanish.”
In Mexico, Bettermann and Germany’s Foreign Minister, Guido Westerwelle, spent more than an hour with participants of the “Young Voices” Media Dialogue. They answered questions posed by up-and-coming journalists from Germany and Latin America. Participants included prominent young media workers who are bringing their ideas, stories and projects to the public forefront – often in unconventional ways. They posted their impressions, ideas and questions regarding the Media Dialogue on the event’s blog. “A positive culture shock”, “A successful exercise in collective intelligence”, “The beginning of a sustainable network,” was how they described the meeting.
In Guadalajara, Bettermann met with officials from La Red – the largest public broadcasting network in Spanish-speaking Latin America – to sign a Memorandum of Understanding. The agreement solidified the two broadcasters cooperation in the future, with La Red integrating audio, video and online content into its line-up.
In Chile, Bettermann met with the country’s President, Sebastian Pinera, who said that DW could fill an important gap with programming and information from Europe.
Alicia Barcena, General Secretary of the Economic Commission for Latin America and the Caribbean (ECLAC), also sees the potential of the expansion of programming in Latin America. She said that Germany and Latin America have a lot to offer each other – especially in the transfer of knowledge in the areas of technology and innovation. Barcena and Bettermann signed a Memorandum of Understanding for DW’s participation as media partner in next year’s Latin America-Europe Summit in Santiago de Chile.
Bettermann appeared on “Media and Human Rights” a DW coproduction with ARTV. Host Gonzalo Caceres led the discussion with human rights activists and prominent journalists, as the talked about the relationship between the media and the government in dictatorial countries.
Date2011-07-20 | 11:56
TagsARTV, blog, Chile, Erik Bettermann, Guido Westerwelle, La Red, Latin America, media, Mexico, television
The future is now for DW’s contest winner
What is a computer programmer from Moscow doing at Deutsche Welle’s headquarters in Bonn? Well, Ksenia Koteleva helped decide which topic would be featured in the last episode of the future now series and picked up the grand prize: a trip for two to Germany. She and her sister Elizaveta came to DW this week and also took a tour of the CAESAR research center down the street.
Ksenia studied mathematics and spends at least some of her free-time online. She “finds lots of interesting stuff” at www.dw-world.de and DW’s future now multimedia project was something that really caught her eye. It highlights researchers looking for answers to some of our generation’s most burning issues in the areas of health, communication, mobility and the environment.
To get more people involved in the series, DW developed a contest that would let people from around the world vote for a project that was yet to be made. From the three alternatives, Ksenia (like the majority of DW users) voted for “Computers of the future” and thereby won the grand prize.
Ksenia has already spent some time in Germany. She attended school for six months here and also vacationed here with her brother. But she had never been to Bonn. “But I like Bonn. It’s not a big city, but it’s pretty and the people here are very nice.”
Date2011-07-14 | 2:00
DW’s Urdu news a ‘first’ in Pakistan
Pakistan’s largest private radio network, Radio FM 100, is now integrating news from Deutsche Welle into its line-up. News from DW’s Urdu service will be broadcast eight times daily, as well as including several magazines and English-language programming.
Nadeem Siddiqui, DW’s sales representative in Pakistan, is convinced this partnership will lead to success. “This step wil definitelyl increase DW’s brand recognition. DW is the first international broadcaster to sign such a major cooperation agreement for news in Pakistan. That puts us a step ahead of the competition.”
FM 100 has quickly become one of the largest radio networks in Pakistan, with coverage in major cities like Islamabad, Karachi, Lahore and Hyderabad. The station is also looking to expand into Multan, Gujrat, Jhelum, Abbottabad and Rahim Yar.
Date2011-07-13 | 10:05
DW goes on the road with the Scorpions
DW is currently filming and producing a new documentary about the Scorpions – one of the most famous rock bands of all time. The group from Hannover is currently in the middle of their farewell tour and DW will be accompanying them along the way and filming their tour, their work in the studio and a taking a look at their private lives.
A legendary rock band is calling it quits. In 2010, the Scorpions announced a farewell tour that will take them around the world and back over three years. Big City Nights will be documenting this monumental journey and exploring the band’s fascinating history. You can find all of the information about the documentary and the tour right here. Our team will keep you updated each week with all of the latest news, audio and video clips. Welcome to the film’s website – and stay tuned for more.
The documentary “Big City Nights” will be premiered in 2012. Until then, fans will be offered exclusive material on the accompanying blog.
Date2011-07-12 | 2:10
Market roundup: July 2011
DW and its team from New Media has developed a new WebDoc that takes the user on an interactive journey through the Favelas in Brazil. Christoph Kober shows the other side of Rio de Janeiro, with illegally-constructed houses, horrible supply of power and water, and streets that are normally controlled by violent gangs. Manguiera – Life in a Rio de Janeiro Favela is the latest infotainment application from Global Ideas. And, speaking of Global Ideas, the series recently won three design awards from the PromaxBDA World Gold Awards, including gold for “Art Direction & Design: Topical Campaign – News” and silver for “News, Open/Titles” and “Total Package Design – Print”.
Two weeks after the successful start of the cooperation with the Russian business TV channel RBC, DW started a similar project with the Russian IPTV channel Dozhd. Experts from the Russian editorial department in Bonn will be reporting three times each week on current topics and events. The broadcaster has been live since March 2009 and attracts a predominantly younger target audience.
DW-TV is now also part of the Turk Telekom network in Turkey. DW will be included in the Web-TV platform TivibuWeb which offers more than 90 channels and serves more than one million subscribers in Turkey. DW will also be included in Turk Telekom’s newly-launched IPTV service Tivibu Ev, which offers 113 channels and already has more than 22,000 subscribers.
Date2011-07-08 | 9:29
TagsBrazil, Dozhd, Favela, Global Ideas, IPTV, Rio de Janeiro, Russia, television, Turk Telekom, Turkey, TV, Web-TV