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Raising general awareness for an EU funded project

In research projects dissemination always has a low priority at the start and a high priority in the end of the project. But how do we raise the interest of a larger public for such complex technologies?

For Arcomem we disseminate the project in specialist target groups that understand what we are talking about but also raise general awareness on the necessity of archiving social media content. Why should we keep our copy of twitter and facebook? And how important is the user generated content that we find in social media?

The Innovation team has the skills and tools to write story lines, make story boards and produce animated movies. For Arcomem we have made the following movie, based on our media use case in the Arcomem project, raising awareness for the need of digital preservation of social media.

(Ruben Bouwmeester)


Thursday, November 8th, 2012