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media development

Creating a new morning show in Vietnam

What does it take to produce a successful radio program? And how can you motivate the people in northern Vietnam's Quang Ninh Province to tune in? That's what the radio staff of Quang Ninh Radio & TV and DW-AKADEMIE are exploring at the moment in cooperation with Friedrich Ebert Stiftung and Vietnam's Academy of Journalism and Communication.


This week, DW trainers and QTV radio journalists drew up plans for a new morning radio show. It will be called "QTV Rush Hour" and will run between 6:30 and 7:30 every morning. The show will include music, information and audience participation elements.


On Thursday, March 31st, the Vietnamese journalists recorded a pilot for the new morning show. If all goes well, the show will start airing live next month.


Text and pictures: Thorsten Karg, DW-AKADEMIE trainer