Market roundup: July 2014
News and information from DW Portuguese for Brazil is now being featured on UOL (Universo Online SA), Brazil’s largest online portal and the world’s largest Portuguese-language news and information platform. After a recent cooperation agreement, UOL will now include a full-text DW feed on the website. The cooperation has the potential to greatly increase DW’s online audience – UOL boasts 29,8 million unique visitors and 4,2 billion page views every month along with 4.1 million Facebook fans.
DW news content in six languages for Africa will soon be able to reach a potential 900,000 users via BiNu– an application that allows low-tech or “feature phones” to have quick and easy access to the Internet. Target regions include Nigeria, Kenya, South Africa, Ghana, and especially, Ethiopia and Zimbabwe.
CTH, the Thai television provider and DW broadcasting partner, has increased its range of service and is now broadcasting via the Vinasat 2 satellite. The expansion will deliver CTH’s international programming package, which includes the English-language channel, DW, to 10,000 additional subscribers along with the millions of current cable subscribers. CTH is also planning to start a DVB-T service later this year which could reach a potential of one million new customers. DW has been carried on CTH’s digital cable network since July 2013.
The Taiwanese online news and information portal, Commonwealth, will now be including full-text DW content in Chinese. It is the first such cooperation outside of mainland China and will include reports from business, the environment, sports and education.
T24, the Turkish online news portal, is a new DW partner and will now be prominently placing full-text Turkish language articles from DW on the website. T24 is renowned for independent and quality journalism in an increasingly draconian Turkish media landscape, having won an award from the Turkish Journalists Society in 2010. It is one of the most-quoted online sources in Turkish media and features content from more than 30 prominent authors and journalists.
Date2014-07-07 | 1:07
TagsBiNu, Commonwealth, CTH, DW, DW Chinese, DW Portuguese for Brazil, DW Turkish, HCA TV, Inside DW, MyDW, T24, UOL