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Market roundup: January 2014
America
DW has a new, powerful programming partner in the United States: Univision. The most important Spanish-language media company in the USA will be including online content from DW in the future. Univision.com has more than 7 million visitors per month and is the most popular Spanish website. In addition, Univision Noticias is also the leading Spanish-language news feed, with 100,000 “regular” users and 200,000 mobile users daily. This new cooperation highlights DW’s importance among the Hispanic decision makers in the USA.
In Latin America, Multivision in Cuba has expanded its existing partnership with DW to include a total of eight DW programs.
Asia
China Education Television (CETV) will be including a selection of content from the DW Transtel catalog in its lineup for 2014. The station is responsible for supplying Chinese citizens with educational programming. CETV has selected a range of DW programming including everything from science, technology and the environment to arts and culture. The programming will be shown on television as well as two different online platforms.
Africa
DW and DW Akademie recently concluded a successful training course for journlists in Abuja, Nigeria. Select radio partners including Bauchi Radio Corporation, Freedom Radio, Radio Gotel, Royal FM and Voice of Nigeria were provided a course on “Gender sensitive reporting”.
Mobile
DW has relaunched its website for mobile users to provide users with more photo, video and audio content. In addition, the interactivity of the mobile platform has been expanded to include social media as well as automatic language recognition.
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