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Market roundup: October 2014

Middle East

DW partners from across the Arab world met in Tunis, Tunisia, with 17 CEOs and program directors of leading broadcasters and online portals from Egypt, Morocco, Jordan, Iraq, Yemen, Oman, Qatar and Tunisia participating. Representatives from DW’s Middle East/ North Africa distribution met with long-term partners and we able to find opportunities for increased cooperation. The largest Jordanian online news portal, Alwakeel News, is now a DW Facebook partner with 3.3 million users in Jordan and DW will also be providing full text content for highly-popular Egyptian online news portal, Almasry Alyoum. For television, a partial re-broadcasting contract was negotiated with Yemen TV.


Representatives from DW met with 13 radio and online partners of DW Portuguese for Africa in Nampula, Mozambique. The partners were especially pleased about the interactive rubric, Espaço do Ouvinte, which allows for listener commentary and the educational series, Learning by Ear. Numerous partners expressed interested in rebroadcasting older episodes that highlight political participation to complement the upcoming elections in Mozambique. Partners were also interested in developing journalism training programs with DW Akademie.

DW has three new partners in Kenya. Television Cosmopolitan and Health TV Africa will acquire part of the programming line-up from the English channel, DW. News and magazine radio formats from DW Kiswahili will also be broadcast by Radio Mambo. DW is also increasing radio presence in Tanzania. Links to DW Kiswahili are being integrated into the website of local station partner, Fadeco. Tumbatu Community Radio, which was created in cooperation with UNESCO, is now broadcasting DW’s complete Kiswahili radio program. In Uganda, Smart FM, will be broadcasting the English radio programs Africa Link and news once a day from Monday to Friday.


DW content in Bengali, Hindi, English and Urdu is now available on the popular Indian news App, NewsHunt. NewsHunt is a cross-platform news aggregator briging together content from over from over 100 news sources in 11 languages spoken in India. By its own estimates, 50 million users have installed the App and it is the most used App in India after WhatsApp, Facebook and YouTube. It can also be used in website format.

DW has a new cable television partner in Vietnam. The cable provider VGN is now carrying DW Asien. VGN provides international television to foreigners living in Vietnam.

In Sahiwal in the Punjab region of Pakistan, around 30,000 households are now being provided with DW via a new Pakistani broadcasting partner, New Geo Cable Network.


DW’s European distribution have collaborated with Britain’s elite Cambridge University to provide students with a wide-array of DW resources for learning German, available now on the university’s website. A similar arrangement provides students at the University of Nottingham with an online learning platform composed of DW’s language learning resources.


2014-10-01 | 2:44



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Spanish, German and PopXport are all getting more air time

Starting September 30, audiences in Asia and Latin America will be able to enjoy an expanded DW television lineup in Spanish and German. DW (Latinoamerica) will be increasing its Spanish language programming from 20 to 24 hours a day and DW (Asien) will also feature a full 24 hours of German language programming. The change is a part of a strategy to provide programming that it suited to the demands of different global markets. The success of DW’s Spanish programming in Latin America has dictated the change to a full 24-hour program. In Asia, DW already offers 24 hours of English language programming on its flagship channel. Increasing DW (Asien) programming to 24 hours in German will make DW the go-to channel for a complete selection of German language television in Asian markets.

But that’s not all, PopXport, DW’s trendy music magazine featuring all the best music and bands from Germany, will now be aired once every week.


2013-09-27 | 11:21



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