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Spanish, German and PopXport are all getting more air time
Starting September 30, audiences in Asia and Latin America will be able to enjoy an expanded DW television lineup in Spanish and German. DW (Latinoamerica) will be increasing its Spanish language programming from 20 to 24 hours a day and DW (Asien) will also feature a full 24 hours of German language programming. The change is a part of a strategy to provide programming that it suited to the demands of different global markets. The success of DW’s Spanish programming in Latin America has dictated the change to a full 24-hour program. In Asia, DW already offers 24 hours of English language programming on its flagship channel. Increasing DW (Asien) programming to 24 hours in German will make DW the go-to channel for a complete selection of German language television in Asian markets.
But that’s not all, PopXport, DW’s trendy music magazine featuring all the best music and bands from Germany, will now be aired once every week.
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