In the latest issue of Content Asia, editors spoke to seven of the world’s leading clips and archive companies about challenges in Asia, Asia-related content, demand, trends and the adjustments they’ve had to make for a new connected environment. Among these experts, was DW’s Stefan Bliemsrieder.

What does he see as the biggest challenge in selling archive/news clips into Asia?

“Two challenges: presentation and content. Asian consumers like to watch online clips that are relevant to them and in their language. DW has started providing local language versions (e.g. Mandarin, Bahasa Indonesia) to address this audience need in selected territories. The key challenge remains in the cost of localizing our content.”

Check out the full “Short & Sweet” interview.

You still have two weeks to take part in the German Connection Quiz for your chance at winning an iPod Nano or an iPod Shuffle. Just click on the image above to start the quiz in English or go to the “Prize” page to get started in another language.

 
Winners for June
Yu-Chuan Yeh, Taiwan
Herman J. Magoti, Tanzania

Winners for May
Maureen W. Muchiri, Kenya
Maíla Remi Hamada, Brazil

Winners for April
Jennifer Ip, Hong Kong
Rodolfo Caravana, Brazil

Winners for March
Paulo Roberto Eichenberger, Brazil
Gurdeep Singh Daoudpuri Laddi, India

This contest will run until July 31, 2011. Winners will be contacted via the e-mail adress provided.

 

For our sales team, DISCOP has become one of the most important television conferences as it offers the opportunity to meet up with buyers who don’t necessarily end up at MIP. Our Director of Distribution, Petra Schneider, was interviewed for the latest edition of Video Age, which used its editorial to examine DISCOP and its potential.

Download the full editorial as a PDF: Video Age June Editorial on DISCOP.

“For us, DISCOP has always offered a way for our regional representatives to not only get out there and meet different buyers with different backgrounds, but also to offer us a way to get real insights into the regional media landscape. It still remains a very efficient way to meet with smaller, regional buyers.” – Petra Schneider

 

 

Here is a great post from Frank Smyth, who moderated a few of the panels at last week’s DW Global Media Forum. More than 1,600 participants showed up to exchange their ideas on human rights and the media.

Another good bunch of articles covering the event can be found on the orangelog – a European Youth Press project.

Or check out the wrap-up from WSSCC discussion on water as a human right.

Our teams from both International Marketing and Sales worked with partners to help design some of this year’s panels at the DW Global Media Forum.

International Marketing worked with the University of Passau to help coordinate the panel looking at “International economic cooperation, human rights and the media – Business journalism as an early warning system”. Around 80 conference guests took part in the discussion, which examined how journalists in China, North Africa and Russia can act as a warning system.

Our Sales team responsible for the Americas also help organize the panel titled “Woman and human rights – Giving a voice to the voiceless”, which brought together a range of noteworthy women’s rights activists from Latin America – including Enriqueta Estela Barnes de Carlotto from the Association of the Grandmothers of the Plaza de Mayo.

Here is the full schedule of events for the Global Media Forum on Tuesday and Wednesday.

For photos from the event, check out our gallery on Flickr.