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Asia Interview Video

The biggest media company in the Philippines aims for the Internet generation

"Don't wait for the young audience to listen to the radio. Go to where they are – and that means going online and going social networks," says Peter A. Musngi. He is the head of the Manila radio division of ABS-CBN, the largest media company in the Philippines.

Date

2011-03-17

Tags

abs-cbn, musngi, online, philippines, radio, social media

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