Market roundup: April 2014
Europe
DW and the Russian search engine Rambler.ru have expanded their ongoing cooperation. Rambler, one of the Russia’s top three most popular web portals and a longtime DW premium partner, now includes a selection of news teasers from DW’s Russian website on its news platform. In March the links drew around 600,000 visits to DW’s Russian website in two days.
A compact web version of DW’s Russian news magazine Geofaktor has also been well received by Russian-speaking audiences. The 10-minute online format was recently created as a response to the increased demand for information in regions affected by the current political and social tension between Russia and Ukraine. It took only three days for the format to go from concept to reality– an excellent cooperative achievement for DW’s editorial, distribution and multimedia departments. The modified Geofaktor receives between 30,000 and 100,000 views every day.
Asia
The Indonesian DTH provider BiG TV is now broadcasting DW around the clock. The English language channel from DW is included in each of BiG TV’s five basic programming packages. The provider bundles 177 channels from all over the world and broadcasts them via satellite to subscribers everywhere in Indonesia. In the next two years, the company estimates it will reach 300,000 subscribers.
Noor Communications from Lahore, Pakistan is a new DW partner. Located in Pakistan’s second largest city, the station provides around 55,000 households with DW’s English TV programming.
The Bobs moves into the voting phase
There were more than 3,000 submissions to this year’s Bobs awards. Our jury is currently selecting this year’s finalists and users will be able to scroll through 14 language’s worth of interesting and inspiring people’s work starting April 2. The Bobs’ jury members will get together for two days of discussions starting on May 4 to decide on the winners of the 2014 Jury Awards. They’ll dig into the details of each of the nominees before reaching their verdict in the six multilingual categories.
On April 2, we’ll also start the online voting phase at www.thebobs.com for the People’s Choice Awards in all the contest’s categories.
The Bobs awards honor websites and projects in 14 languages that champion the open exchange of ideas and freedom of expression. When the annual awards launched in 2004, blogs were just beginning to establish themselves as a new type of media and The Bobs aimed to show that this new form of communication was worthy of being taken seriously and to point to the excellent example of work being done online to foster dialogue across language barriers. The Bobs represent one of Deutsche Welle’s ongoing efforts to contribute to promoting freedom of expression and the upholding of human rights on the Internet and around the world.
Opportunity is waiting at DW Akademie
If you are pursuing a career in international media and are aspiring to reach the next level, DW can help you increase your potential. The International Media Studies Master’s program (IMS) from DW Akademie offers you the chance to combine cutting-edge interdisciplinary academic programs in modern media and journalism with practical experience at a world-class international broadcaster. The program is aimed at young people from developing and emerging countries with a year of professional experience and a bachelor’s degree in a media related field. The program is in German and English. With IMS you will be working with colleagues from all over the world while learning the skills to succeed in international media.
You can find exactly what your application requires here. After you have gathered all of the materials and put together a well-written letter of motivation you can submit your application online. Take advantage of this excellent opportunity and send your application to DW Akademie by April 30.
Reaching out to children in Syria through television
The conflict in Syria has seen many victims. More than a million Syrian children are currently on the move, confronted with violence and haven’t attended school for months. DW Akademie decided to reach out to these children with a project funded by the German Foreign Office and in cooperation with Orient TV. It’s called Yalla Nehna – and it’s television to empower children.
A first workshop was in November 2013 in Istanbul. Together with children’s TV experts the editors and correspondents passionately discussed the concept. They wanted to produce a program that empowers the children, one that the kids can identify with and learn from, and one that does not portray them as victims but – in spite of the difficulties – focuses on their strengths.
Orient TV is now broadcasting Yalla Nehna on a weekly basis.
Market roundup: March 2014
Online
The complete programming line-up from DW (Europe) will be included as a live stream on the Spanish online platform Las Teles. The website attracts 2,7 million unique users every month and is visited around 300,000 times daily making it one of the top eight online platforms in Spain.
There is now an updated DW Android App available for free download at the Google Play Store. This version is a forerunner to the upcoming DW App 2.0 which will replace all previous versions and provide an improved and modernized mobile user experience.
Asia
Antara, Indonesia’s national news agency, is now a DW partner. Antara’s online news portal will be including articles every day from DW in world news, sports, technology, business and German lifestyle as RSS feeds in Indonesian and English. All articles will include a tracking pixel which attributes each page view to DW. Antara is among the top 100 most visited websites in Indonesia.
TVMU (TV Muhammadiyah) is now a partner of DW’s Indonesian science magazine Inovator. TVMU is a new channel from the second-largest Islamic organization in Indonesia that is dedicated to social, charitable and educational activities. TVMU broadcasts nationwide via satellite and reaches a potential audience of 25 million.
Prime Cable Network, a cable station in northern Pakistan, is a new DW partner. Around 10,000 households in the Ghizer district can now receive DW’s English TV programming. The Ghizer district is a part of the geostrategically important Gilgit-Baltistan province located near India and China.
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