Search Results for Tag: Canada
Market roundup: May 2014
The compact online version of DW’s Russian-language news program Geofaktor has been a big success since it was launched in mid-March. The 13th broadcast alone was watched 430,000 times. Almost all of the video content was accessed via DW’s online Russian-language media center. The majority of viewers were directed there via a banner-ad campaign on the popular Russian news website, news.mail.ru. On YouTube, Geofaktor episodes were accessed an additional 50,000 times during the second half of March.
The ongoing geo-political tensions in Ukraine have created a high demand for unbiased news coverage delivered in Russian. This is made clear by the burgeoning rise in page visits on DW Russian. The number rose by nearly 4 million visits between February and March 2014. A large amount of that traffic came via DW’s Ukrainian online partner, ukr.net, as well as the Russian search engine, Rambler.ru. Also In March, visits to DW Ukrainan doubled from 1 to 2.2 million, with most of that traffic coming via ukr.net.
After a series of extensive and lengthy negotiations, a new transmission contract has been successfully arranged between DW and Canada’s largest cable provider, Rogers Cable. Rogers will now carry the English-language flagship channel, DW, and the German-language channel, DW (Amerika). Previously, only DW had been offered as a part of the English news package. Starting at the end of May, DW (Amerika) will be offered à la carte as a single subscription channel. Rogers brings DW’s quality programming to a large audience of political and business leaders with a coverage area that includes Canada’s capital Ottawa and its largest city, Toronto.
The Peruvian online news portal, Peru.com, is a new DW partner and will regularly include full articles from DW. The website belongs to the El Comercio group, which occupies 75 percent of the market share in Peruvian print media. A tracking code developed by DW’s market and media research will count how often DW articles are accessed.
Date2014-05-07 | 1:55
TagsCanada, DW, DW (Amerikia), DW Russian, DW Ukrainian, Geofaktor, Peru, Peru.com, Rambler.ru, Rogers Cable, Russia, ukr.net, Ukraine
Market roundup: January 2013
DW has added to its range of mobile content in China by making “Jojo sucht das Glück” available on the Tudou Video app. The app provides smartphone users in China with video content and has been one of the most popular since its introduction to the Chinese market in 2010. “Jojo” is DW’s award-winning soap opera for those looking to learn German.
With Congeco, DW has added a new television partner in Ontario, Canada. The cable provider has included the German-language television channel in its line-up and offering it as part of a German package for viewers throughout Ontario and Quebec. DW (Amerika) was also added by six networks that are part of the Canadian Cable Systems Alliance (CCSA) – making it even more readily available to viewers in Ontario.
DW has expanded its cooperation with HRT. Croatian’s national TV station is integrating several new programs from DW into its lineup, including Global 3000, Tomorrow Today and Europe in Concert. In addition, HRT will start contributing to the DW series World Stories.
DW has been lined up with other international broadcasters like BBC and Al Jazeera on Soundcloud’s World News section. DW has seen a lot of success over the past year on Soundcloud, which some have dubbed “YouTube for audio”. With the new categorization, DW’s English audio content will be even easier to find and listen to.
The DW Media Center has been expanded to offer programming in additional three languages: Bosnian, Serbian and Croatian.
Date2013-01-02 | 12:34