DW represents Europe at Tepal
Representatives from DW’s America distribution are currently on hand at one of Latin America’s premier media expositions. The Tepal Expo, being held for the first time in Panama, features presentations from big names in international media including HBO Latin America, Discovery Latin America and CNN Español.
Next to DW on the exposition floor are Latin American networks including the Argentinian Telefe, TuVes from Chile or TV Azteca from Mexico. Heavy hitters in Latin American distribution like Viacom, Cablevisión, Megacable and the Panamanian cable provider Cable Onda are also a few of the interesting and potential future DW partners who are at the event. You’ll find a complete list here.
DW will be presenting the Spanish language production, Vision Futuro, at the Tepal Expo with a special focus on renewable wind energy, which is a very important issue for the development of Latin American infrastructure. DW has been steadily increasing its presence in Latin American markets, offering a full 24 hours of Spanish langauge programming every day. DW is also the only European international broadcaster represented at Tepal 2014.
DW opens the door for Indian television in Europe
A new deal between DW and the Indian public service broadcaster, Doordarshan (DD), is a groundbreaking step towards bringing Indian television to Europe. For the first time in its 55 years of operation, DD will be available via a free-to-air DTH service outside of India. The deal opens the door to a symbiotic distribution model with which DD India, DD’s international channel, will be broadcast in Europe using DW’s satellite capacity and in exchange, DW will be broadcast using the satellite capacity of DD Freedish in India.
The exchange of capacities is good for both sides and a positive development in a market where using partners is essential to success. Other international broadcasters like France 24 have also recently signed distribution contracts using DD broadcasting facilities, but unlike with DW, it was a one way deal with no provision for rebroadcasting DD content in return.
Since its launch in 1995, DD India has made many attempts at broadcasting to international audiences and even paid to uplink the channel to satellites. But the lack of any downlink agreements continually kept the channel from being broadcast. DD India’s mission is to “build bridges of communication to Indians living abroad and showcase the real India.” The deal with DW will give DD India the potential to reach 120 million homes abroad. DW will reach a potential 25.5 million homes in India via DD Freedish.
The deal was announced in a joint press conference in New Delhi attended by DW representatives, officials from the German embassy, and the CEO of Prasar Bharati, which operates DD. DD India plans to start broadcasting internationally via the Hotbird 13b satellite in October.
Market roundup: August 2014
Latin America
DW presented the winners of a multimedia journalism competition with their prizes in Colombia at an awards ceremony held at DW’s Colombian partner station, Señal Colombia, in Bogotá. The contest received a lot of attention from Colombian media and the awards ceremony was attended by many prominent journalists and media producers. Two grand prize winners received a trip to Bonn for the Global Media Forum and four others also received prizes. Around 60 participants competed in the contest which was centered on environmental and ecological issues. The contest ran from the end of last year to April and was divided into video and print categories.
Asia
DW has a new web TV partner in India. Zenga TV, one of India’s leading portals for TV live streams will now carry the English-language channel, DW. The channel is also available via Zenga on mobile devices. The service currently has 21 million registered subscribers.
Indonesia’s largest pay-TV platform, Indovision, is now including DW in its expanded IPTV service, Playmedia. The provider expects to draw 1.5 million new subscribers with the service.
The Taiwanese cable provider Digidom will now carry the English-language channel, DW. The provider delivers local and international TV channels to Taipei.
New Outernet partnership puts focus on free Internet
DW recently developed a content partnership with Outernet. Outernet shares many of the same values as DW, including the belief that access to knowledge and information is a human right. Outernet’s plan is to guarantee this right by taking a practical approach to information delivery. Their plan is to use a fleet of approximately 200 satellites to create a satellite-supported WiFi network to provide individuals with access to information. Through satellite data broadcasting, Outernet is able to bypass censorship, ensure privacy and offer a universally-accessible information service at no cost to users. It’s the modern version of shortwave radio, or BitTorrent from space.
DW’s Oliver Linow contirbuted to the Outernet blog in which he stated:
“It is more important than ever to deliver uncensored information to those who don’t enjoy the freedom of opinion and freedom of the press at home. Outernet strives to provide this open access to everyone around the world. We share those values. As a partner, we will accompany Outernet over the next few months and provide them with practical support in their test phase. This undertaking by Outernet could represent one of several ways to combat limited net neutrality and Internet censorship – for example in Africa and parts of Asia. Only time will tell, if this will be successful, but we are happy to collaborate along the way in this grand experiment in global information equality.”
Market roundup: July 2014
South America
News and information from DW Portuguese for Brazil is now being featured on UOL (Universo Online SA), Brazil’s largest online portal and the world’s largest Portuguese-language news and information platform. After a recent cooperation agreement, UOL will now include a full-text DW feed on the website. The cooperation has the potential to greatly increase DW’s online audience – UOL boasts 29,8 million unique visitors and 4,2 billion page views every month along with 4.1 million Facebook fans.
Africa
DW news content in six languages for Africa will soon be able to reach a potential 900,000 users via BiNu– an application that allows low-tech or “feature phones” to have quick and easy access to the Internet. Target regions include Nigeria, Kenya, South Africa, Ghana, and especially, Ethiopia and Zimbabwe.
Asia
CTH, the Thai television provider and DW broadcasting partner, has increased its range of service and is now broadcasting via the Vinasat 2 satellite. The expansion will deliver CTH’s international programming package, which includes the English-language channel, DW, to 10,000 additional subscribers along with the millions of current cable subscribers. CTH is also planning to start a DVB-T service later this year which could reach a potential of one million new customers. DW has been carried on CTH’s digital cable network since July 2013.
The Vietnamese cable provider, HCA TV, is once again broadcasting DW after an extended interruption in service. DW programming will be rebroadcast on the provider with Vietnamese subtitles.
The Taiwanese online news and information portal, Commonwealth, will now be including full-text DW content in Chinese. It is the first such cooperation outside of mainland China and will include reports from business, the environment, sports and education.
Europe
T24, the Turkish online news portal, is a new DW partner and will now be prominently placing full-text Turkish language articles from DW on the website. T24 is renowned for independent and quality journalism in an increasingly draconian Turkish media landscape, having won an award from the Turkish Journalists Society in 2010. It is one of the most-quoted online sources in Turkish media and features content from more than 30 prominent authors and journalists.
Online
DW is now on Instagram with Inside DW, a new part of DW’s customer service website, MyDW, which features a look behind the scenes at the work of DW’s journalists, producers and correspondents.
Feedback
Comments deactivated