DW has been increasing its presence in Asia by adding more broadcasting and production partners while expanding into new regions. Since the launch of DW News, Asia has taken a larger focus due to its diverse and rapidly-growing media markets.

A big piece of DW’s strategy is collaborating with partners in target regions. By building strong partnerships from the ground up, DW can reach more people across Asia with programming that speaks to them.

Representatives from DW are currently in Singapore at the Asia TV & Forum Market (ATF) to explore the potential for growth in content markets across Asia. The event is one of the largest of its kind in Asia and presents a huge opportunity for DW to open new doors and become more visible.

To open doors with audiences, DW develops regionally-tailored co-productions with local partners. Two recent deals with partners in India and Vietnam are the latest advancements for DW in Asia.

The Indian public broadcaster Prasar Bharati and the Vietnamese state broadcaster VTV both signed memorandums of understanding (MOU) to work on co-productions in the near future.

Included in the MOU with Prasar Bharati are the co-production of DW’s award-winning lifestyle show Euromaxx in Hindi and dubbing the Hindi science program Manthan into other Indian languages.

“This opens a new chapter in the Indo-German relationship where public broadcasting is concerned,” said Prasar Bharati CEO Jawhar Sircar. “We have a special relationship with Deutsche Welle and we hope it will lead to more mutually beneficial broadcasting collaborations.”

The MOU with VTV will involve co-producing a new science magazine program. Since 2013, DW has been providing Vietnamese subtitled versions of nine shows including the popular Global 3000 and In Good Shape. Since March 2015, VTV has also packaged and broadcasted a Vietnamese version of Euromaxx. VTV has also broadcast DW’s English-language channel in its entirety since 2006.

Producing content that connects with audiences in diverse markets around the world requires more than a one-size-fits-all strategy. DW has always understood this and sets an example for international cooperation in broadcasting that diversifies programming and brings new ideas and perspectives to viewers.

 

 

Africa
The news websites Focus Guinée und Guinée Signal are now DW partners for online content in French. The radio stations RTCT, Radio Télévision Communautaire Oasis and Radio Télévision Communautaire Ondese are now DW partners in Congo. They are broadcasting DW’s radio program daily in French and Kiswahili.

R2A Radio Azur in Togo is now broadcasting Learning by Ear, as well as the morning and evening shows in French and the evening show in Hausa.

In Cameroon, DW has three new partners for TV and radio. TV+ Cameroun will be including DW’s English channel in its portfolio, Canal2 will be broadcasting select programs like Made in Germany and Conflict Zone and CBS will broadcasting radio programs like Learning by Ear and AfricaLink.

UTV Ghana and Light TV are now DW partners as well, broadcasting programs like Kick Off! and Business Brief. Also in Ghana, Vision 1 is now broadcasting DW’s radio program AfricaLink as part of its lineup.

North America
DW is now working with MHz Networks in North America to distribute the English channel DW. MHz will now be broadcasting a three-hour block of DW from 15:00 to 18:00 (Eastern Time), which is picked up by DirectTV, more than 31 PBS stations and many other cable networks. It’s available in markets like New York, Los Angeles and Chicago and reaches more than 40 million households.

Online
DW will be one of the first media companies to be included in Apple News with its own channel. The app has been included in the iOS9 launch.

Asia
The Indonesian website kompas.com is a new DW partner. Kompas will be integrated DW’s online content in Indonesian to its portfolio. It’s the 11th most popular website in Indonesia with 20 million active users and 40 million page impressions per month.

Europe
As part of a new coproduction, DW’s award-winning lifestyle program Euromaxx is now available in Lithuanian and broadcast on the public broadcaster LRT. DW’s Arts.21 is also being produced and broadcast by LRT in Lithuanian.

Latin America

Euromaxx has a new broadcasting partner in South America.  The Colombian TV channel Cablenoticias will be broadcasting DW’s popular culture and lifestyle program in Spanish five days a week. The channel is carried by over 800 TV providers with a potential combined audience of 7.48 million households on two continents. Cablenoticias is available via broadcasting partners throughout Central America, the USA, Mexico and 8 South American countries.

Asia

Learning by Ear has a new broadcasting partner in Afghanistan. Radio Azad is now broadcasting the educational radio program in Dari and Pashto. The station, located in the northern province of Balkh, is Learning by Ear’s 16th partner in Afghanistan.

DW has a new broadcasting partner in Pakistan’s largest metropolis, Karachi. Star Cable Network is now broadcasting DW’s English TV channel to around 50,000 households.

Online

The DW Smart TV app is now available via the Sony Entertainment Network (SEN) on all Sony smart TV models produced after 2013. With Sony’s 15 percent market share in connected TVs, the partnership will deliver multilingual DW content live and on-demand to an expanded global audience. The DW Smart TV app is also set to be implemented on Android TV platforms in the future.

DW has made a big impression at two American flim festivals in April. Multiple productions from DW have taken home a total of 14 awards at both events.

Productions from DW stood out at the New York Festivals International TV & Film Awards in Las Vegas, winning a total of seven awards in six categories.  The awards are among the premier international distinctions that can be received in the television industry. Winning Silver World Medals were the DW classical-music documentary films Schumann at Pier 2, which won medals in both the Arts and Feature Films categories, and The Colón Ring – Wagner in Buenos Aires, which won silver in the Documentaries category as well as picking up a Bronze World Medal in the Arts category. Also winning a Bronze World Medal in the History and Society category was the KickOff! special production- 50 years of the Bundesliga.  Winning Finalist Certificates were the Euromaxx series Europe28 in the Travel and Tourism Category along with a video feature news report, Robert, Helene and the Horrors of Oradour in the Heroes category. The awards ceremony was a part of the 2014 NAB entertainment trade show. The two latest awards for Schumann at Pier 2, make a total of 14 that the film has received.

At the 47th annual WorldFest–Houston a rich variety of DW productions won seven “Remi” awards. Many took home a platinum Remi, the highest distinction for each sub-category. Winning a platinum in the Lifestyle Programming– Series category was the 10-part series PopXport special. Other platinum winners in the TV Series- Documentary category were the Brazil and Japan segments of the human interest special Coming Home.  Also taking platinum in the Cultural/Historical Program category was Tracing the Past- German-Jewish Cultural Heritage and again on the list Robert, Helene and the Horrors of Oradour in the Historical Programming Segment category.

Another two-time winner with a gold award in the Documentary category was The Colón Ring – Wagner in Buenos Aires. Also picking up a gold in the Individual On-Camera Talent category was the Euromaxx special Germany by Scooter hosted by Micheal Wigge. Last but not least was Strangers- 6 years later, which won silver in the Documentaries category. The WorldFest- Houston is one of the oldest film festivals in the world and this year DW was among 4,500 entries from 33 countries.

Sochi has already gotten some bad press, with many wondering if this edition will be tarnished. DW will be going in-depth to provide you a complete view of what is going on and what powers are at play. But don’t forget the athletes and the sports. DW is covering the 2014 Winter Olympic Games like never before with a combination of television and multimedia features that will take international audiences inside the action and behind the scenes with videos and commentary from Sochi. DW Sports will also cover German athletes who are in the spotlight as favorites on the world stage. Can the young skier Eric Frenzel win his first gold medal, after winning the Bronze in Vancouver? Will champion luger Felix Loch continue to dominate the track or be upset by the competition?

DW will keep you constantly updated online with multimedia websites  in English, German, Spanish and Arabic. Additionally for audiences in India, Pakistan and Afghanistan DW has produced special olympic websites in Bengali, Urdu, Dari and Pashto. DW also will be bringing together all of the news and results everyday with TV reports alongside in-depth specials that explore the wider social, cultural  and technological issues surrounding the Olympics on Euromaxx and Tomorrow Today.